Okay, here we go.
You’ve heard of a movie sing-a-long— well, a Snackalong™ is when you watch a film and eat everything the characters are eating. For the inaugural occasion, we chose one of our favorite films: Ocean’s Eleven. It was a very thorough night, we prepared all 19 of Brad Pitt’s items.
But Snackalong is more than a meal. Snackalong is knowing the teacup in the diner scene is a Syracuse China Strawberry Hill print. Snackalong is receiving a gift pack with Danny’s wedding ring in to match what he gets when released from prison. Snackalong is ending the night with our very own fountain scene that doesn’t come close to rivaling the Bellagio’s show. Snackalong is a joyful and celebratory experience where we obsess over every detail in the movie to bring it to life for one special night...
If this sorta thing is your vibe, we encourage you to copy any of this and make you own! Drop us a line if you do.
After realizing how many foods are round, it seemed only natural to create a logo that comes alive when the shape is filled with food. The typography is a nod to the o.g. food & film combo: 1950’s movie drive-in signage. The rounded terminals suggest a handdrawn feeling to match with the event’s DIY nature.
Look at all that tasty, spinning food!
This was one of the first pieces of collateral we made and it created the aesthetic and level of detail that would permeate each decision.
It is the moment between at the end of a poker game where you “show your cards.” The amount of cards is pulled from when Rusty is teaching the 90’s bratpack how to play cards and says, “You can’t have six cards in a five card game.” The background blue felt is pulled from the table they were playing on in that scene.
Abstractly when you look at the layout, the movie’s title is created with the two columns of cards forming an 11. Instead of face cards, we show food that will be served throughout the film, all in neon to represent Vegas’ bright nights.
The quote at the bottom is said by Ocean when he meets Linus for the first time and we found ourselves using it as a mantra for this project and ended up using it in various collateral.
Below are the 19 items Rusty orally interacts with… which is a weird way to say that right? It’s just that some of the items below aren’t exactly food. Sometimes he just puts items to his mouth and we counted every single item.
We should mention upfront this is not a balanced meal, in sustenance or timing. In the beginning items come fast and sometimes they’re 30 minutes apart.
We couldn’t find red trays anywhere. Bonkers! So we covered each white tray with red contact paper to match.
This is the only item that is consumed twice!
We googled the fuck out of the internet to find the exact right china cup. Turns out the print is Syracuse China Strawberry Hill.
Totally guessed on the baked good.
We made custom stickers to match the circus show!
Please note, cotton candy does not keep well and will photograph terribly.
We went frame-by-frame to try and get a clue to what kind of salad it was. No friggin’ clue. So we picked caesar salad. Yum!
Honestly we actually missed this one. But like, no one really needs a Redbull.
Kilian made such a great burger. Legendary.
Everyone got a pack filled with goodies. It was modeled after Danny’s jail release envelope in the beginning of the movie.
To signal that food was coming in the movie, we whipped up a little countdown clock and a custom synth alert noise to go with it.
While the group was settling in this alternate version of the logo animated with the trivia. The food acted as film reels and spun!
After receiving a personalized audio invitation, the attendees were sent a URL to RSVP. It was modeled after Ocean’s business card he gives Linus when rounding up the crew.
We thought this detail “totally gave away the movie,” but no one had a fucking clue!
Before the movie started we showed a trivia slideshow and afterwards we had a quiz with prizes for the eagle-eyed folks in the audience.
This is the one photo we have of us from the night. Two handsome boys in SuSuits.
The movie ends with this song, and so does this web page. Bye!
© SuSu 2020. All rights reserved.*
*Except all the Oceans Eleven images, clips, and stuff. That is SUUUUPER not ours. Probably owned by Steven Soderbergh, or Village Roadshow Pictures, or Warner Bros! We love the movie so so so much. Please don’t DMCA us, we’re just fans!!